When it first launched as a standalone brand in 2015, Genesis knew its work was cut out for it. While carving a niche in a space long-dominated by luxury marques wasn't going to be an easy feat, Genesis welcomed the challenge. Recognizing both the value of tradition and the stagnancy of the status quo, Genesis sought to bring a fresh approach to past notions of luxury for discerning drivers who value substance over superfluousness. To that end, Genesis has crafted a steadily expanding roster of engaging, stylish, and undeniably high-end sedans and SUVs that exemplify a spirit of innovation and driving enjoyment. And it has paid dividends.
Every Genesis nameplate has earned acclaim from both customers and critics for delivering first-class accommodations, premium amenities, and driving enjoyment with exceptional value. Here's a look at some of the highlights.